Module 5: One page single spaced answer both parts. Illustrate how a firm might cover small and medium-sized businesses with one channel strategy and large corporate customers with another channel path. Explain How an effecti

Module 5:

One page single spaced answer both parts.

1. Illustrate how a firm might cover small and medium-sized businesses with one channel strategy and large corporate customers with another channel path.
2. Explain How an effective supply chain can create a Competitive Marketing Advantage.